Word For Word are a queer, feminist-run print and accessories brand founded in 2012 by artist Nicole Russell. They focus on colour, language and clean minimalism with a sly sense of humour. They prioritise original phrases, funny-yet-authentic sentiments, and super high quality products with vivid colours. They want you to feel like every cent is worth it. May their products give you a little levity to get through the drudgery!
All Word For Word products are designed in Los Angeles, California. Their pinback buttons are printed and hand-pressed in their LA studio, and whenever possible, their products are manufactured in the United States. They care about quality craftsmanship and consistency, and this remain their priority every single day.